{"@context":"http://iiif.io/api/presentation/3/context.json","id":"https://ualberta.aviaryplatform.com/iiif/348gf0p929/manifest","type":"Manifest","label":{"en":["The Machine of Chaos: Data analysis, cheap dopamine and our daily lives"]},"logo":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/128/original/UA_Logo_WHT_RGB_%281%29.png?1725471982","metadata":[{"label":{"en":["Agent"]},"value":{"en":["Ferrari, Isabela (Creator)","College of Social Sciences and Humanities, University of Alberta (Sponsor)","Alberta Machine Intelligence Institute (Amii) (Sponsor)","Centre for New Economic Diplomacy (CNED) (Sponsor)","Broadcasting Commission of Jamaica (Sponsor)"]}},{"label":{"en":["Date"]},"value":{"en":["2023-09-28 (issued)"]}},{"label":{"en":["Publisher"]},"value":{"en":["UNESCO Information For All Programme (IFAP)","Working Group on Information Accessibility (WGIA)"]}},{"label":{"en":["Coverage"]},"value":{"en":["Brazil (Place of recording)"]}},{"label":{"en":["Description"]},"value":{"en":["Theme: AI: the choice of an existential threat or tool for scaling over human limitations?"]}},{"label":{"en":["Language"]},"value":{"en":["English"]}},{"label":{"en":["Relation"]},"value":{"en":["\u003ca href=\"https://ai4iaconference.com/\"\u003eAI4IA Annual Conference\u003c/a\u003e"]}},{"label":{"en":["Subject"]},"value":{"en":["Big data (topical)","Dopamine (topical)","Neuromarketing (topical)","Psychology (topical)","Neurosciences (topical)"]}},{"label":{"en":["Type"]},"value":{"en":["Event"]}},{"label":{"en":["Rights Statement"]},"value":{"en":["\u003ca href=\"https://creativecommons.org/licenses/by-nc/4.0/\"\u003eAttribution-NonCommercial 4.0 International\u003c/a\u003e"]}},{"label":{"en":["Series or Event Name"]},"value":{"en":["Artificial Intelligence for Information Accessibility (AI4IA) Conference, 2023"]}}],"summary":{"en":["Theme: AI: the choice of an existential threat or tool for scaling over human limitations?"]},"requiredStatement":{"label":{"en":["Attribution"]},"value":{"en":["\u003ca href=\"https://creativecommons.org/licenses/by-nc/4.0/\"\u003eAttribution-NonCommercial 4.0 International\u003c/a\u003e"]}},"provider":[{"id":"https://ualberta.aviaryplatform.com/aboutus","type":"Agent","label":{"en":["University of Alberta Library"]},"homepage":[{"id":"https://ualberta.aviaryplatform.com/","type":"Text","label":{"en":["University of Alberta Library"]},"format":"text/html"}],"logo":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/organizations/logo_images/000/000/128/original/UA_Logo_WHT_RGB_%281%29.png?1725471982","type":"Image"}]}],"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/225/095/small/IsabelaFerrari-TheMachineofChaos_Dataanalysis_cheapdopamineandourdailylives.mp4_1704824762.jpg?1704806764","type":"Image","format":"image/jpeg"}],"items":[{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095","type":"Canvas","label":{"en":["Media File 1 of 1 - Isabela_Ferrari_-_The_Machine_of_Chaos_Data_analysis__cheap_dopamine_and_our_daily_lives.mp4"]},"duration":525.44434,"width":640,"height":360,"thumbnail":[{"id":"https://d9jk7wjtjpu5g.cloudfront.net/collection_resource_files/thumbnails/000/225/095/small/IsabelaFerrari-TheMachineofChaos_Dataanalysis_cheapdopamineandourdailylives.mp4_1704824762.jpg?1704806764","type":"Image","format":"image/jpeg"}],"items":[{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/content/1","type":"AnnotationPage","items":[{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/content/1/annotation/1","type":"Annotation","motivation":"painting","body":{"id":"https://aviary-p-ualberta.s3.wasabisys.com/collection_resource_files/resource_files/000/225/095/original/Isabela_Ferrari_-_The_Machine_of_Chaos_Data_analysis__cheap_dopamine_and_our_daily_lives.mp4?1704806762","type":"Video","format":"video/mp4","duration":525.44434,"width":640,"height":360},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095","metadata":[]}]}],"annotations":[{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251","type":"AnnotationPage","label":{"en":["The Machine of Chaos: Data analysis, cheap dopamine and our daily lives [Transcript]"]},"items":[{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/1","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"welcome to the fourth AI for information","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=4.39,4.4"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/2","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"accessibility conference my name is","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=6.95,6.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/3","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Isabella farari and today the title of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=10.03,10.04"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/4","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"our talk is the machine of chaos data","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=13.15,13.16"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/5","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"analysis cheap dopamine in our daily","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=16.75,16.76"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/6","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"lives in the age of big data analytics","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=20.349,20.359"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/7","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we see arising new mechanisms of mass","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=23.23,23.24"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/8","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"control when you match Advanced","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=25.91,25.92"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/9","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"neuroscience neuromarketing and","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=28.15,28.16"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/10","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"psychology along with computer science","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=31.109,31.119"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/11","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"much becomes possible but how","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=33.91,33.92"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/12","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"manipulated can we be and what can we do","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=37.11,37.12"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/13","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"about","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=37.12,38.12"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/14","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that well in the last years I have been","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=41.35,41.36"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/15","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"studying different areas Ai and data","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=44.47,44.48"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/16","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"analysis for my PhD product creation and","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=47.549,47.559"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/17","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"marketing along with with some shopping","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=49.99,50.0"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/18","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"triggas decision making strategies","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=52.99,53.0"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/19","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"systems one and two because I'm a judge","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=55.95,55.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/20","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and life habits that increase happiness","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=58.47,58.48"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/21","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and the way our brain brain works and at","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=62.029,62.039"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/22","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"some point it became clear to me that","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=65.429,65.439"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/23","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"these areas are being connected in our","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=68.149,68.159"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/24","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"societies to create a big machine of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=70.87,70.88"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/25","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Chaos in the words of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=73.19,73.2"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/26","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"ficia the spread of AI in digital","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=76.109,76.119"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/27","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"societies is allowing new ways of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=79.19,79.2"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/28","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"influencing the behavior of masses that","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=82.35,82.36"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/29","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are deeply affecting our","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=84.71,84.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/30","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"well-being and I will illustrate what","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=87.39,87.4"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/31","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"I'm saying with an example and through","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=89.71,89.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/32","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the lence of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=91.59,91.6"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/33","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"selling when I was a child advertising","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=95.27,95.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/34","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"was made through TV Outdoors magazines","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=99.71,99.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/35","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you're targeted your audience using the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=102.91,102.92"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/36","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"break between shows or the kind of news","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=105.749,105.759"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/37","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"offer or even the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=108.35,108.36"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/38","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"location but now the mechanisms became","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=112.27,112.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/39","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"much more powerful the association of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=116.069,116.079"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/40","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"big data and data analysis allows","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=118.95,118.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/41","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"sellers to Pro file people and find out","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=122.59,122.6"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/42","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"the targeted audience for their products","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=125.95,125.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/43","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and how do you do that well you collect","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=129.43,129.44"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/44","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"information on social media Instagram","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=133.19,133.2"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/45","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"LinkedIn Facebook email big sellers like","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=138.11,138.12"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/46","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Amazon analyze customer data like","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=141.99,142.0"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/47","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"purchase history like browsing Behavior","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=145.67,145.68"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/48","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"like customer feedback to find out the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=149.229,149.239"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/49","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"interest","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=149.239,150.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/50","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and patterns of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=152.63,152.64"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/51","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"consumption and then what you do you","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=155.509,155.519"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/52","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"proactively address the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=157.79,157.8"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/53","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"people once you know what they're buying","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=161.43,161.44"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/54","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you simply adjust your offer to their","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=164.19,164.2"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/55","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"needs but more than that in times of Big","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=168.03,168.04"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/56","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Data you adjust their needs to your","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=172.55,172.56"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/57","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"offer newo marketing tells us that the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=177.07,177.08"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/58","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"easiest way to make someone Buy what","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=180.309,180.319"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/59","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"they do not need is working with their","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=183.789,183.799"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/60","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"emotions so the path is first you","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=188.67,188.68"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/61","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"identify what they miss their lack their","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=193.83,193.84"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/62","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"pain and then you amplify this feeling","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=198.789,198.799"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/63","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and after that you present your own","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=201.39,201.4"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/64","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"product as a solution for their","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=204.35,204.36"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/65","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"problem do I feel weak do I feel un","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=208.67,208.68"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/66","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"perfect do I feel ugly perhaps but not","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=213.27,213.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/67","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with certain shoes or certain bags or","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=217.03,217.04"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/68","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"even certain","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=218.789,218.799"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/69","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"clothes do moms that work a lot feel","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=222.789,222.799"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/70","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"guilty but what if they could give their","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=225.71,225.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/71","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"kids the trending doll that no one has","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=228.71,228.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/72","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"at","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=228.72,230.159"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/73","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"school I think you already got the idea","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=232.71,232.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/74","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"by this point so usually the most","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=236.229,236.239"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/75","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"powerful way to make people buy","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=238.47,238.48"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/76","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"something is to to use images embedded","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=242.229,242.239"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/77","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with energy and that is why so many","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=245.91,245.92"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/78","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"people nowadays study","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=248.63,248.64"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/79","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"archetypes so after you have created The","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=252.509,252.519"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/80","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"Narrative and the scenario you need then","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=255.99,256.0"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/81","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you add bind triggers related to the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=259.509,259.519"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/82","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"difference between systems one and two","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=263.03,263.04"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/83","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and the idea is to induce people to take","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=266.59,266.6"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/84","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"fast","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=266.6,267.56"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/85","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"decisions in order to do that","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=270.11,270.12"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/86","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"use marketing triggers usually connected","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=273.629,273.639"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/87","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"with limitations of time just today lost","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=278.83,278.84"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/88","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"pieces special condition within the next","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=281.749,281.759"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/89","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"2 hours for","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=283.87,283.88"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/90","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"example and what is that that we have in","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=288.11,288.12"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/91","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"common when we think about exaggerated","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=292.029,292.039"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/92","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"poent of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=293.749,293.759"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/93","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"consumption likes in Instagram","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=296.79,296.8"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/94","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"electronic games porn","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=300.39,300.4"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/95","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"sex without emotional bond drugs and","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=304.15,304.16"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/96","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"alcohol abuse it's all about releasing a","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=309.629,309.639"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/97","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"lot of cheap","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=312.469,312.479"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/98","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"dopamine dopamines are neurotransmitters","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=315.99,316.0"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/99","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that operate as pain and stress reliever","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=320.029,320.039"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/100","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"us can you imagine the importance of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=323.35,323.36"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/101","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"that in a society embedded with the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=325.95,325.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/102","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"stress like","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=327.71,327.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/103","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"ours stress is not anymore a privilege","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=331.51,331.52"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/104","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of adults children teenagers elderly","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=335.83,335.84"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/105","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"people all of us are dealing with it in","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=339.67,339.68"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/106","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"this fast paac demanding","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=343.71,343.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/107","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"society as we tend to be deeply stressed","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=348.55,348.56"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/108","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"we also look for ways to deal with that","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=352.15,352.16"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/109","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"as in the example of shopping that I","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=354.189,354.199"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/110","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"just gave you right so the point is that","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=357.87,357.88"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/111","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"our society offers you easy immediate","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=363.189,363.199"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/112","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"ways of providing massive amounts of low","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=367.79,367.8"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/113","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"quality","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=367.8,369.479"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/114","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"dopamine 5 minutes in Instagram for","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=372.27,372.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/115","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"example give you much more dopamine than","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=374.469,374.479"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/116","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"walking on the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=376.15,376.16"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/117","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"nature but the last leasts a lot","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=380.99,381.0"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/118","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"longer and what is the problem with","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=383.95,383.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/119","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"massive amounts of cheap","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=387.309,387.319"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/120","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"dopamine the more you sub reject","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=389.95,389.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/121","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"yourself to dopaminergic stimulation the","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=393.83,393.84"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/122","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"more your brain needs this stimulation","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=398.029,398.039"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/123","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"for example people who use dopaminergic","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=401.79,401.8"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/124","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"drugs need the drug more and more these","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=406.07,406.08"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/125","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"people end up having so few dopaminergic","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=410.39,410.4"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/126","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"receptors that a family dinner is no","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=413.11,413.12"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/127","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"longer","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=413.12,414.8"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/128","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"fun as cheap dopamine ends faster you","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=418.83,418.84"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/129","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"want move more and more of that and then","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=421.39,421.4"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/130","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"you get addicted to it and what follows","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=425.869,425.879"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/131","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"anxiety irritability and in some cases","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=430.749,430.759"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/132","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"depression big data and data analytics","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=434.629,434.639"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/133","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"are allowing that big players of our","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=437.27,437.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/134","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"societies feed us with cheap dopamine","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=440.95,440.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/135","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and this is deeply affecting our mental","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=443.67,443.68"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/136","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and emotional health so what should we","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=446.83,446.84"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/137","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"do in this scenario if possible of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=450.589,450.599"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/138","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"course not get addicted developing an","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=454.51,454.52"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/139","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"emotional armor to deal with all of that","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=458.029,458.039"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/140","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"reminding ourselves of what is really","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=461.55,461.56"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/141","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"meaningful in life and where are our","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=465.11,465.12"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/142","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"real relations and what and who really","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=470.189,470.199"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/143","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"matters to","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=472.149,472.159"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/144","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"us but if it's not the case the person","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=476.67,476.68"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/145","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"is already feeling the effect of that it","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=479.27,479.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/146","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"it is important to make a move to get","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=481.629,481.639"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/147","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"out of addiction what involves habit","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=485.51,485.52"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/148","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"changing and emotional","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=488.39,488.4"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/149","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"detox in the mid of this machine of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=492.149,492.159"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/150","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"chaos information can be used to","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=495.589,495.599"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/151","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"manipulate us but for that our","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=499.27,499.28"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/152","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"collaboration is","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=501.71,501.72"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/153","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"required once we take care of our","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=504.469,504.479"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/154","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"internal space and our external habits","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=508.95,508.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/155","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"and once we are aware of the traps we","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=511.95,511.96"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/156","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"can protect ourselves a lot in the era","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=516.469,516.479"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/157","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"of","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=516.479,517.36"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/158","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"information life should be an ongoing","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=520.909,520.919"},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/159","type":"Annotation","motivation":"transcribing","body":{"type":"TextualBody","value":"search for more and more","format":"text/plain"},"target":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095#t=523.79,523.8"}]},{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251","type":"AnnotationPage","label":{"en":["English [Transcript]"]},"items":[{"id":"https://ualberta.aviaryplatform.com/collections/1845/collection_resources/119996/file/225095/transcript/63251/annotation/160","type":"Annotation","motivation":"subtitling","body":{"type":"TextualBody","value":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/063/251/original/Isabela_Ferrari_-_The_Machine_of_Chaos__Data_analysis__cheap_dopamine_and_our_daily_lives.en.vtt?1704928181","format":"text/vtt","language":"en"},"target":"https://d9jk7wjtjpu5g.cloudfront.net/file_transcripts/associated_files/000/063/251/original/Isabela_Ferrari_-_The_Machine_of_Chaos__Data_analysis__cheap_dopamine_and_our_daily_lives.en.vtt?1704928181"}]}]}]}